Product Labels for Magento 2

How the Product Labels Extension Works

The Magento 2 Product Labels Extension is a tool that helps store owners add labels to products automatically and easily, allowing them to promote products, new arrivals, or the availability of items in the store. It is a perfect blend of customization and automation, thus making a huge difference to the store administrators as well as to customers. Here’s a detailed step-by-step explanation of how the extension works:

1. Label Configuration in the Admin Panel

• To begin, go to your Magento 2 admin panel and select Stores – Configuration – Mageleven – Product Labels to configure the extension.
• Make use of a simple toggle switch to Enable or disable the module.
• This step helps to activate the extension and make sure that it is prepared for configuring and applying the product label for all storage.

2. Create New Label Rules

1. To create the rules for your labels, go to Mageleven > Product Labels > Add New Label Rule.
2. Define the following general options:
• Name: The labeling rule should also be given a descriptive name that includes terms like “Winter Sale” or “Limited Time Offer.”
• Status: Allow the decision to make the label rule active or inactive. A set of rules can remain in a passive state while they are not being applied to the data in real-time.
• Priority: Define how the labels that correspond to two or more rules will be attributed if those rules intersect. Lower priority numbers apply if rules exist with the same priority.
3. This makes it possible to specify labels so that the appropriate label is shown when there are multiple qualifying conditions.

3. Define Display Conditions

1. To complete the implementation of the Labels concept, it is essential to set conditions to specify when and where labels should be used. Common conditions include:

• Is New: When adding new products, they should be accompanied by a “New” label as a default option. This can be based on such factors as the product creation dates or Magento's new from/to date attributes.
• Is on Sale: Use a ‘Sale’ tag for the products of which the price has been reduced by more than a certain value, whether in percentage or amount.
• Stock Status: Use stock status messages, such as ‘Out of Stock’ or ‘Limited Stock’ if inventory is very low to compel action or set customers’ expectations.
• Price Range: Include labels such as “$50 and Under” or “Luxury Item,” for products in the respective categories of prices.

2. To ensure that labels are only shown where they are needed to support promotions, inventory, or specific customer segments, Magento has a robust condition builder.

4. Customize Label Design

1. Create visually appealing labels by selecting the desired label type:

• Text Labels: Clear and concise, often customization with such phrases as “Save 20%”, and “Exclusive offer.”
• Shape Labels: Various designs are possible, such as circles, stars, or rectangles that would make the labels look more distinct.
• Image Labels: To upload branded images for custom campaigns like holiday promotions or store-wide sales.

2. Personalize the label's appearance to align with your store’s theme:

• Text Color and Size: Make these elements correspond with your branding and make the text as easily readable as possible.
• Label Position: Select where to place the label on the picture of the product, for example, in the upper left corner or in the lower right.
• Advanced CSS:  If you want to add some unique styling for the animations or the dynamic effects, you can do so to make your labels fabulous.

This approach enables labels to serve both a practical and aesthetic purpose in ensuring the overall layout of your store looks great.

5. Assign Labels to Pages

1. Determine the specific pages or sections where labels should be displayed:

• Product Pages: Provide more specific tags for separate items, for example, a discount or the availability of goods.
• Category Listings: Promote seasonal offers or recently added items on the category page to lead customers towards such products.

2. This makes it possible for labels to be placed where they will be most useful, enhancing the experience of the customer using the store.

6. Testing and Implementation

1. To do this, first test the labels in the store’s frontend before launching the labels and this will help one determine if everything is working as expected.

2. Conduct thorough testing, including:

• Label Visibility: Ensure labels are placed in the correct circumstances by checking.
• Alignment and Placement: Make sure labels are placed well between images and the site layout and do not look out of place.
• Responsiveness: Check the label on all the devices used and ensure that they fit the different screen sizes, that is desktop, tablet, and mobile.

3. Modify as appropriate in order to fine-tune the look or functionality of the labels.

How to Configure Values in the Product Labels for Magento 2 Extension

Step 1: Enable the Module

1. Log in to the Admin Panel: Begin by first accessing your Magento 2 admin panel.
2. Navigate to Configuration Settings:
• In the admin panel, click on Stores > Configuration > Mageleven > Product Labels.
3. Activate the Module: Switch the module setting to “Enable”. This turns ON the product labels feature available in your store.

Enabling the module means that your store is prepared to show the product labels, which can have an immediate impact on the product’s visibility and customers’ attention.

Step 2: Set Up Label Rules

1. Access the Label Rule Section:
• To create a new label rule, the user has to go to Mageleven Tab > Product Labels > Add New Label.
2. Define General Settings:
• Name: Provide a suitable name for your rule, like; “Holiday Sale” or “few items left in stock.” This makes it easy for you to deal with a number of rules at once.
• Status: Select whether the rule is active or not. Unlike active rules, inactive rules can be stored for future use.
• Priority: This rule should then be given priority depending on its importance. This means that when it comes to priority, the lower the number (such as 1, 2) the higher the priority. This will ensure that the appropriate label is put when many rules may be applied.

It is also important to set up label rules as this determines how and when labels are put on to ensure promotional consistency throughout the store.

Step 3: Display Settings

1. Define Label Positions with CSS Wrapper Classes:
   • Determine the CSS wrapper classes for product and category views, which define the positions of labels over the product images. For instance, you can choose to have labels positioned on the top left edge or the bottom right edge.
2. Label Alignment and Margins:
   • Set the label orientation (vertical or horizontal) in such a way that can properly fit your store’s layout.
   • It is recommended to set a margin between multiple labels in order to achieve cleanliness and order.

These display settings allow you to manage how labels fit into the store's design and functionality as well as their appearance.

Step 4: Apply Product Conditions

1. Access the Condition Builder:
   • When it comes to labeling, Magento also allows you to define when and where it should occur through the condition builder feature. This facilitates promotion targeting, or attribute targeting, respectively.
2. Define Triggers for Labels:
   
   • Stock Status: Some of the labels that can be incorporated include ‘Out of Stock’ ‘Low Stock’ or ‘Few Items in Stock. For instance, you can define a “Low Stock” attribute for products with stock quantities below 5.
   • Date Range: Display labels in particular seasons of special promotions during the year like a Black Friday sale from November 20 to November 27.

Applying conditions you are labeling automatically by which it remains 100% accurate and there is no need for additional intervention.

Step 5: Test the Configuration

1. Preview Label Visibility:
• Take a look at the frontend of your store to ensure that product labels are displayed correctly. Make sure they are also presented under the appropriate conditions.
2. Test Label Placement and Alignment:
• Confirm that labels are well placed regarding the product images. Verify that there are no alignment and spacing problems in various pages like the category listing pages and product detail pages.
3. Ensure Responsive Design:
• Check how labels look on different devices – desktop, tablet, mobile – so as to make sure that they are responsive.
4. Review Functionality:
• Use sample transactions or test cases to determine whether labels change according to fluctuations in stock, prices, or promotion dates.

It helps check if labels work as intended and are consistent with your store’s design and branding, thus giving customers a refined experience.

Use Case of Product Labels Extension

Case Study: Increasing Sales for a Seasonal Clothing Store with Magento 2 Product Labels

A clothing store based on the Magento 2 platform that sells seasonal collections lacked effective promotion tools. Due to the large inventory that was changed often to ensure that it retained a fresh look, the store lost focus of the customers during the peak selling period, winter and summer sales in particular. Furthermore, slow-moving products were also trapped inside the inventory, which lowered profitability. To counter these issues, the store uses the Magento 2 Product Labels Extension, which allows it to leverage sophisticated features that help the store to strategically place promotions, new stock, and products that are almost out of stock.

Implementation of Product Labels

The store utilized the extension’s flexibility to create visually engaging and strategically placed labels:

• Seasonal Campaigns: Seasonal promotions such as “Winter Sale” and “Summer Clearance” were underlined with the help of appropriate captions located below the product pictures. These labels were placed both on the category pages and the product pages so that they popped up most of the time.
• New Arrivals: The new arrivals for each season also had stickers boldly stating their status hence allowing customers to easily spot them as the latest in trends.
• Inventory Management: Items that are almost out of stock include ‘Limited Stock’ or ‘Low Stock’ labels to help increase the demand for the particular brand or product.

These labels also bear the benefit that they were specifically designed to adhere to the store’s branding strategy and look, fulfilling requirements in terms of fonts, colors, and shapes that are likely to appeal to visitors of the website.

Key Results Achieved

30% Increase in Conversion Rates: Labels such as Winter Sale and other similar tags applied strategically help generate the feeling of the necessity to make decisions within the shortest possible time. This was able to increase the overall conversion by 30% during the promotional time.

Higher Customer Engagement: The “New Arrival” labels of category pages were initially placed to draw more attention to the new products and achieved the goal, of increasing the traffic to these pages by 25%. The customers were more eager to interact with the store and its products, especially when there was a change of season.

Better Inventory Management With the help of the “Low Stock” labels, the store ensured that more people would purchase these items before they ran out of stock. This strategy was effective for the store getting rid of any inventory that did not sell very quickly and thus increased stock turnover rates.

Conclusion

In the context of this case study, it is possible to focus on how the Magento 2 Product Labels Extension changed the nature of the store’s promotions. Besides the rebranding of products improved identification, custom labels also served to optimize users’ satisfaction, consequently increasing sales and optimizing inventory. In this case, the store utilized the product labels in a special way in order to solve its problems and therefore increase sales and profitability. In any Magento 2 store, this extension serves as a handy tool to attract customer’s attention and increase the stores’ performance.