Why Should You Use the Hide Price Extension for Magento 2?
The Magento 2 Hide Price Extension is a useful tool for those who want to control the visibility of the price and set it up differently than with the default settings. Below are several key reasons why this free Magento 2 extension can benefit your business:
1. Fosters Customer Engagement
- When prices are not displayed it helps customers to talk to the sales team, so it fosters further communication.
- Such direct interaction can foster better customer relations; this comes in handy when providing individualized solutions based on the customers’ requirements.
- It is especially beneficial for companies that are selling expensive pieces, large quantity products, or where it is not possible to set a standard price.
2. Creates Exclusivity
- In this case, customers only see the actual prices after becoming registered customers, wholesalers, or any category of special customers you assign, thus giving the user a privileged shopping experience.
- This approach ensures that you’re able to make exclusive offers, flash sales, or even deep discounts to specific target market segments of customers.
- It also sets the time limit for the guests who are not registered yet to join this membership and this might be useful in increasing your customers.
3. Enables Flexible Marketing Strategies
- Hiding prices is useful in that it affords one some latitude when it comes to how they brand their products, or when they roll out advertising.
- You can decide to make certain product prices or offers available for a certain period or in particular regions without having to advertise this information, something that can enable you to shift prices any time you wish without informing your competitors.
- The extension is suitable for applying real-time price adjustments or controlling products with multiple options in which each configuration has a different price point.
4. Competitive Advantage
- This prevents the competitors from seeing your prices, thus ensuring that they are not in a position to undercut the prices you offer or duplicate your pricing model.
- Given strategy defines that it is possible to regulate the visibility of the pricing information and thus guarantee that your prices correspond to the strategic objectives of your company.
This extension assists in dealing with the prices, and customer interest, and provides custom solutions for various types of clients, which is crucial for B2B, luxury, and customizable product stores.
How to Configure Values in the Magento 2 Hide Price Extension
Set up of the Magento 2 Hide Price Extension is very easy and it can be done from the Magento admin panel. Here’s a step-by-step guide on how to set it up:
1. Access the Configuration Panel
Once you have downloaded the Hide Price Extension, you can control it from the Magento admin panel. To begin:
- To access the Magento admin dashboard, you have to log in with your account details.
- From the menu on the top, find Stores and then select Configuration (Store Configuration).
- In the Configuration settings, navigate to Catalog Hide Price.
This will get you to the main configuration page where you can proceed to use the extension depending on your store’s needs.
2. Define Customer Group Rules
One of the prominent advances provided by the extension is the possibility to manage the level of price reveal depending on the customers. To define customer group rules:
- On the Hide Price configuration panel, you need to look for the Customer Group Rules section.
- This way you can decide which customer groups will be able to see product prices and which will not. For example, the chance to hide prices from a guest user and show prices only for logged-in users, wholesalers, or retailers.
That will make it easier to have an exclusive look and feel with such options as providing different pricing for wholesalers or making people log into the site to see prices that can be perfect for B2B stores.
3. Customize Price Replacement Messages
Unlike many other extensions, it not only enables you to Hide Price Product Page prices but also to substitute them with definite text instead. To customize this:
- In the Price Text field, you can input the wish for a text that is to replace the product price on the site.
- Some common messages used are “Login to See Price,” “Contact Us for Pricing,” or “Request a Quote.” These messages help to engage customers and invite them to register, order in bulk, or ask for better terms and conditions.
The possibility of making these messages more or less formal allows you to align them with the tone of your store and your marketing approach, leading to increased audience engagement.
4. Hide the "Add to Cart" Button
There is also an option to hide the “Add to Cart” button for certain products, which is useful for products that require a quote or approval from the admin. Here's how to configure it:
- Go to Product Settings in the Hide Price configuration.
- From here, you can choose to eliminate the “Add to Cart” button for all your products.
Having the ‘Add to Cart’ button out of sight makes clients reach out to your sales department, essential when you need to explain unit or bulk pricing and delivery terms before purchasing.
Use Case of Magento 2 Hide Price Extension
Wholesale Electronics Business Using Magento 2 Hide Product Price Extension
A wholesale electronics business involves sourcing products in large quantities to a single buyer, whereby setting a standard price may not be applicable. To address pricing management and customer relations, the company can use the Magento 2 Hide Price Extension to modify its price range based on its customers.
Problem: Custom Pricing for Various Customer Segments
In this case, the store owner has to provide different prices for customers and develop necessary pricing strategies. A registered wholesaler may get some additional options regarding the possibility of ordering products in large quantities at a lower price, while a guest visitor may need to coordinate with the sales department to know the price per product. Pricing your products at a normal rate may not be the best strategy for luxury or restricted products, while pricing large volumes may differ depending on the quantity and bargaining. This can only be resolved by a flexible system that can set and hide different prices for specific products or certain customers, as well as encourage requests for quotations.
Solution: Implementing the Magento 2 Hide Price Extension
With the help of the Magento 2 Hide Price Extension, the store can easily control the elaborate pricing because of its possibility to hide prices and the ‘Add to Cart’ button selectively. Here’s how it works for the business:
- Hiding Prices from Guest Visitors:
The store owner can set it up in a manner where the prices for the products cannot be viewed by the guest users and instead, they are shown a message such as “Login to View Price” or “Contact the store owner for pricing details” this way, only the registered users, for instance wholesalers, can be able to view the prices thereby creating a kind of luxury feel.
- Custom Pricing for Registered Wholesalers:
It will be convenient for registered wholesalers who might be ordering goods many at once because they will be seeing prices that have been given to their group. When using the Hide Price Extension, this business can display the lower prices to these customers as a result of their order quantity or their customer classification, which helps the customers to buy effectively.
- Managing Exclusive Products:
In certain cases, the business may not want to have the prices of some specific high-value or promotional products visible. By concealing the costs of these items, the store can capture individuals who would probably otherwise not bother to check whether the products are in stock or not and contact the sales team. This kind of direct contact leads to better relationships with the customers, and hence higher chances of a positive conversion.
- Hiding the "Add to Cart" Button:
Besides, the store can also hide prices, in addition to hiding or making this button invisible for some particular goods. This leads the potential buyers to communicate with the sales team, particularly when the prices depend on negotiations or the quantity of the orders. It is to note that by beginning conversations before the actual sale, the store can deliver solutions and guarantee that the buyer receives the greatest deal possible.
Benefits to the Wholesale Electronics Business
This setup allows the wholesale electronics business to:
- Tailor pricing visibility: Guest users are asked to register, and registered wholesalers are offered the best prices for large quantities of products.
- Encourage inquiries for exclusive products: When prices of these luxury or special occasion products are concealed this makes for direct customer interaction.
- Manage complex pricing structures: The various prices offered to different customer segments are managed effectively and there is no fixed price displayed.
- Increase conversions: Developing communication and making personal contacts allow the business to navigate customers through the buying process and increase conversions.
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